Job Description
Position:Brand Activation Manager
Company:Coca-Cola Beverages Africa
Location:Mutoko, Zimbabwe
Experience:5+ years in brand management or activation
Education:Bachelor’s degree in Marketing, Business Administration or related field
Employment Type:Full-time
Industry:Consumer Goods
Department:Marketing
Salary:SSP 300,000 – 500,000 per month
Vacancies:1
Company Overview
Coca-Cola Beverages Africa is a leading multinational beverage company with a strong presence across the African continent, including Zimbabwe. As part of the iconic Coca‑Cola brand portfolio, the company delivers a diverse range of soft drinks, juices, water, and energy beverages to millions of consumers daily. Our commitment to sustainability, community development, and innovative marketing makes us a top employer for ambitious professionals seeking dynamic career growth. With a focus on local market relevance and global brand standards, Coca‑Cola Beverages Africa offers exciting Zimbabwe Jobs that empower employees to shape consumer experiences and drive business success.
Job Overview
The Brand Activation Manager will lead the planning, execution, and measurement of high‑impact activation campaigns that bring the Coca‑Cola brand to life across Mutoko and surrounding districts. Reporting to the Regional Marketing Director, you will collaborate with cross‑functional teams, agencies, and local partners to design experiential events, sampling programs, and digital engagements that resonate with target audiences. This role is pivotal in translating brand strategy into tangible consumer interactions, ensuring consistent brand messaging, and achieving sales and market share objectives. For more information about our corporate culture and values, visit our website at https://zimbabwejobsearch.com/. This position offers a unique platform for professionals seeking Career Opportunities in Zimbabwe within a globally recognized brand.
Key Responsibilities
- Develop and execute integrated brand activation plans aligned with national marketing objectives.
- Manage budgets, timelines, and resources for activation projects, ensuring cost‑effective delivery.
- Coordinate with creative agencies, vendors, and local influencers to produce engaging consumer experiences.
- Monitor and analyze campaign performance metrics, providing actionable insights to senior leadership.
- Collaborate with sales teams to align activation activities with distribution and retail strategies.
- Ensure compliance with brand guidelines, legal regulations, and health & safety standards.
- Lead post‑event evaluations and documentation to capture learnings for future initiatives.
Required Skills
- Strong project management and organizational abilities.
- Excellent communication and stakeholder management skills.
- Creative thinking with a data‑driven approach to campaign optimization.
- Proficiency in digital marketing tools and social media platforms.
- Ability to work under pressure and meet tight deadlines.
- Fluency in English and proficiency in local languages is an advantage.
Education
A Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline is required. Advanced certifications in brand management or digital marketing are considered a plus.
Experience
Minimum of five years’ experience in brand activation, experiential marketing, or FMCG promotional activities, preferably within the beverage sector. Proven track record of delivering successful large‑scale consumer events is essential.
Salary
The role offers a competitive salary range of SSP 300,000 to 500,000 per month, commensurate with experience and qualifications, plus performance‑based incentives.
Benefits
- Health insurance coverage for employee and dependents.
- Retirement savings plan with company matching.
- Annual performance bonus linked to campaign outcomes.
- Employee discount program on Coca‑Cola products.
- Paid parental leave and generous vacation entitlement.
Training
- Comprehensive onboarding program covering brand heritage and market insights.
- Access to continuous learning platforms for digital marketing and leadership development.
- Mentorship opportunities with senior marketing executives.
- Regular workshops on consumer trends and innovative activation techniques.
Working Environment
The position is based in Mutoko, offering a vibrant community setting combined with modern office facilities. Employees enjoy a collaborative culture that encourages creativity, diversity, and work‑life balance. Our office promotes open communication, flexible working arrangements, and a supportive environment that values each team member’s contribution to the brand’s success.
Application Process
Interested candidates should submit their updated CV and a cover letter outlining relevant experience through our online portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for interviews. Please ensure all documents are in PDF format and clearly reference the job title in the subject line.
Equal Opportunity Statement
Coca‑Cola Beverages Africa is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace where all employees are valued, regardless of gender, race, religion, or background. Our hiring practices support Employment in Zimbabwe and promote fair treatment for all applicants.